Design Process

• Gather data on who our students are.

• Create SWOT analysis of current experience.

• Conduct a competitive analysis on other sites and learning platforms.

• Sketch user pain points.

• Gather feedback from team and students.

• Low-fidelity wireframes.

• Get wireframes in front of a student focus group.

• Iterate after consuming focus group findings and create higher resolution mockups.

Who are our students?

• Life jugglers

• Parents

• Spouses

• Full-time employees

• Looking to advance their career

• Financially Resourceful

• Goal Oriented

• First generation graduates

• Risk Takers Older than traditional college students

Competitive Analysis

For the competitive analysis I searched for online learning resources along and visual inspiration on progress completion. I stumbled upon gyst.com which happened to be a end-of-life site which could help you create, plan, and share documents. The look and function of this progress inspired wireframes